UAE launches $1 million programme to help establish 100 content businesses
In short
The 1 Billion Followers Summit and the UAE's National Media Authority launched the 100 Dreams initiative with entrepreneur Simon Squibb on October 15. The programme will give 100 selected creators $10,000 each, alongside licensing support and mentorship; applications open November 20.
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The 1 Billion Followers Summit and the UAE's National Media Authority launched a $1 million initiative on October 15 to help establish 100 content businesses. The 100 Dreams programme, developed with content creator and Dream Group founder Simon Squibb, will provide each selected creator with $10,000, along with support and mentorship, WAM reported. [ 3 ]
Applications will open November 20, with registration through the Joindream website, according to Gulf News. The outlet said the programme would support aspiring entrepreneurs worldwide seeking to build creator-led businesses, production companies, digital media platforms and other ventures in the media industry. WAM said the goal was to help people with content and digital media ideas establish companies in the UAE and expand globally. [ 2 , 3 ]
The support package includes help obtaining trade licences and guidance on developing ideas into businesses. Gulf News also reported assistance with the Golden Visa process, subject to government approval, and a trip to Dubai for the 1 Billion Followers Summit. Selected participants will join a six-week kickstart programme, working with Squibb and the Dream team on their first steps toward launching businesses. [ 2 , 3 ]
The announcement was made at a press conference at Creators HQ in Dubai, WAM reported. It said the initiative supports the summit's objectives by creating economic opportunities for content creators and entrepreneurs and helping them build sustainable businesses in the content and digital media economy. [ 3 ]
The initiative forms part of preparations for the summit's fifth edition, organized by the UAE Government Media Office. The event is scheduled to take place in Dubai from January 8 to 10, 2027. Emirates 24|7 reported that the programme aims to go beyond expanding creators' digital audiences by improving access to knowledge, expertise and partnerships. [ 1 , 2 ]
Why it matters
The initiative aims to help creators turn media ideas into businesses based in the UAE. Selected participants will receive financial and practical support, including guidance on developing their ventures.
Key facts
- The fund totals $1 million, with $10,000 for each of 100 selected participants. [ 2 , 3 ]
- The programme includes trade-licence support and mentorship. [ 2 , 3 , 4 ]
- Applications open November 20, Gulf News and Arabian Business reported. [ 2 , 4 ]
- Gulf News reported a six-week kickstart programme with Squibb and the Dream team. [ 2 ]