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Shenzhen second-hand home market picks up as non-local buyers look over holiday
In short
During the National Day holiday, activity in Shenzhen's second-hand housing market rose, with buyers from outside the city looking at property, according to a CCTV Finance report carried by three business outlets. Non-Shenzhen hukou buyers may now purchase two homes in the city's non-core districts without social insurance or individual income tax records. One Leyoujia regional marketing director said sales at more than 30 stores in Guangming district from October 1 to 4 rose 200% from September.
Why it matters
The reports tie the pickup to the holiday and to loosened purchase limits in Shenzhen's non-core districts, which they say are drawing non-local buyers back into the market. For readers outside Shenzhen, the figures are a local read on how eased property restrictions can feed into short-term housing demand, though the documents offer no citywide price or transaction-value data to gauge how broad the effect is.
Key facts
- Non-Shenzhen hukou buyers can purchase two homes in Shenzhen's non-core districts without social insurance or individual income tax records, according to the reports. [ 1 , 2 , 3 ]
- In September 2026, combined online signings of new and second-hand homes in Shenzhen were 7,049 units, up 2.7% month-on-month. [ 1 , 2 , 3 ]
- From October 1 to 5, second-hand home signings at Beike Shenzhen partner stores rose 23% year-on-year, according to monitoring by the Beike Shenzhen Research Institute. [ 1 , 2 , 3 ]
- Leyoujia Research Centre data showed second-hand viewing volume up 30% month-on-month and 22% year-on-year, with signings up 11% year-on-year. [ 1 , 2 , 3 ]
- A Leyoujia regional marketing director said that at more than 30 stores in Guangming district, sales from October 1 to October 4 rose 200% compared with September. [ 2 , 3 ]
- One report said a Mr. Zhou, from Hunan, travelled to Shenzhen with his family for the holiday and looked at homes, and that more non-Shenzhen hukou buyers are turning their attention to Shenzhen. [ 1 ]
Confirmed by several sources
- Non-Shenzhen hukou buyers can now buy two homes in Shenzhen's non-core districts without social insurance or individual income tax records. [ 1 , 2 , 3 ]
- Combined new and second-hand residential online signings in Shenzhen totalled 7,049 units in September 2026, up 2.7% month-on-month. [ 1 , 2 , 3 ]
- Second-hand signings at Beike Shenzhen partner stores rose 23% year-on-year over October 1-5, per Beike Shenzhen Research Institute monitoring. [ 1 , 2 , 3 ]
- Leyoujia Research Centre measured second-hand viewings up 30% month-on-month and 22% year-on-year, and signings up 11% year-on-year. [ 1 , 2 , 3 ]
- A Leyoujia regional marketing director said sales at over 30 Guangming district stores rose 200% from October 1 to October 4 compared with September. [ 2 , 3 ]
Still unclear
- When the easing of purchase limits in non-core districts took effect, and which districts count as non-core. The documents mention the policy change and its terms for non-Shenzhen hukou buyers but do not give a start date or list the districts.
- The share of holiday-period buyers who came from outside Shenzhen. The reports describe the trend and quote one out-of-town buyer but give no breakdown of buyer origin in the transaction data.
- The experience of Mr. Zhou, a buyer from Hunan said to have looked at homes during the holiday. The anecdote appears in only one document; the other two carry the data and the agency director's comments without it.
What local media are saying
Business mediaAll three business outlets carried essentially the same CCTV Finance-sourced report on Shenzhen's holiday-period second-hand housing market, emphasising the pickup in activity, the arrival of non-Shenzhen hukou buyers after purchase limits were eased in non-core districts, and the 200% sales increase reported by one Leyoujia regional director for Guangming district stores.
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Timeline, local time
- CLS publishes its report on the holiday pickup in Shenzhen's second-hand housing market, including the account of buyer Mr. Zhou from Hunan. [ 1 ]
- Yicai publishes a report on the same market data, adding the Leyoujia regional marketing director's statement on a 200% sales increase in Guangming district. [ 2 ]
- Jiemian publishes its report the following morning, carrying the same CCTV Finance-sourced figures and the Leyoujia director's comment. [ 3 ]
- Sales at more than 30 Leyoujia stores in Guangming district rose 200% compared with September, the regional marketing director said. [ 2 , 3 ]
- Second-hand signings at Beike Shenzhen partner stores rose 23% year-on-year, according to Beike Shenzhen Research Institute monitoring. [ 1 , 2 , 3 ]