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Samsung details Galaxy Buds On clip earbuds, to sell from Oct 27 at 299,000 won

🇰🇷 South Korea, Seoul 15:13 Technology Business7 Tech2 Official updated 42 min ago first reported by 국민일보

In short

Samsung Electronics said on 20 October that its first clip-type earbuds in the Galaxy Buds series, the Galaxy Buds On, go on sale on 27 October in black only at 299,000 won. At a briefing in Seoul, the company described the ear-data-based fit design, a two-woofer speaker and a leakage-reduction feature.

Read the full story 2 min read

Samsung Electronics said on 20 October that it will release the Galaxy Buds On, its first clip-type wireless earbuds in the Galaxy Buds series, on 27 October. The product comes in a single black colour and costs 299,000 won. It was first shown on 1 October, and Samsung presented its development story at a briefing in Seoul's Jung district, according to Seoul Economic Daily and Chosun Ilbo. [ 1 , 2 , 3 , 4 , 5 , 6 ]

Samsung said it focused on a comfortable and stable fit. Chosun Ilbo and Asia Economy quoted Nam Hyun-jung (남현정), a manager in Samsung's wearable product planning group, as saying the company obtained 119 million ear data points and used 4D computing-based AI optimisation and simulation. Yonhap and Asia Economy reported that the layout of the battery, speaker and wire was adjusted to spread contact area and pressure evenly, and that a band made of shape-memory alloy flexes to the shape of the ear. Lee Myung-hwan (이명환), head of the group, said, in Chosun Ilbo's words, that he is proud of Samsung's wearing-comfort technology as the best in the world. [ 2 , 4 , 6 ]

On sound, Samsung fitted a Twin Boost speaker with two woofers to offset weak bass in clip-type earbuds, where the speaker sits farther from the eardrum. Newsis and Asia Economy said the Buds4 Pro pairs a tweeter with one woofer. The earbuds also adjust volume automatically to measured surrounding noise. Samsung applied leakage-reduction technology for the first time in the Galaxy Buds series. Chosun Ilbo reported that it sends an opposite-phase sound wave from the back of the speaker to cancel leaking sound. [ 1 , 2 , 3 , 4 , 6 ]

For calls, Newsis and Asia Economy reported that the Intelligent Clear Call technology combines three microphones, a bone-conduction vibration sensor and a machine-learning solution to separate the voice from background noise. Hands-free functions include calling Gemini Live by saying "Hey Google, let's talk live", and a Quick Voice Memo function. Samsung also added head gestures. Seoul Economic Daily said a nod answers a call and a shake of the head rejects it, while Chosun Ilbo and Asia Economy said a shake dismisses an alarm. [ 1 , 2 , 3 , 4 , 6 ]

Newsis reported that Samsung is targeting consumers who use clip-type and kernel-type earbuds in different situations. It cited Nam as saying that, in Samsung's own consumer survey, about 73% of clip-type users also owned kernel-type earbuds. Asked why Samsung entered the clip-type market later than competitors, Lee said open-type earbuds are among the biggest recent trends and that Samsung judged the present time the most suitable. [ 5 ]

Chosun Ilbo, citing Omdia, reported that global wireless earbud shipments in the second quarter were 82.1 million, down 0.7% from a year earlier, while open-type shipments were 11.1 million, up 12%. [ 2 ]

Why it matters

The coverage presents the product as Samsung's entry into the open-type earbud market. Outlets relayed the company's own claims and a survey it cited, so how the product performs is not yet independently reported.

Key facts

  • Samsung Electronics said the Galaxy Buds On will be released on 27 October in a single black colour at 299,000 won. [ 3 , 4 , 5 , 6 , 7 ]
  • It is the first clip-type wireless earbud in the Galaxy Buds series; it was first shown on 1 October. [ 1 , 2 , 3 , 5 , 6 ]
  • Samsung said it used 119 million ear data points and 4D computing-based AI optimisation to design the fit, and a shape-memory alloy band. [ 2 , 3 , 4 , 6 ]
  • The earbuds carry a Twin Boost speaker with two woofers to strengthen bass. [ 1 , 2 , 3 , 4 , 6 ]
  • Samsung applied a leakage-reduction feature for the first time in the Galaxy Buds series. [ 1 , 2 , 3 , 4 , 6 ]
  • Features include head gestures, hands-free voice commands that call Gemini Live, and a Quick Voice Memo function. [ 1 , 2 , 3 , 4 , 6 ]

Confirmed by several sources

  • The Galaxy Buds On goes on sale on 27 October in black only at 299,000 won, Samsung said. [ 3 , 4 , 5 , 6 , 7 ]
  • It is the first clip-type earbud in the Galaxy Buds series and has a Twin Boost speaker with two woofers. [ 1 , 2 , 3 , 4 , 6 ]
  • Samsung applied leakage-reduction technology to a Galaxy Buds product for the first time. [ 1 , 2 , 3 , 4 , 6 ]
  • Samsung said the fit was designed with 119 million ear data points and a shape-memory alloy band. [ 2 , 3 , 6 ]

Still unclear

  • Omdia market figures on wireless and open-type earbud shipments. Only one outlet reported them, and its article text is cut off.
  • The claim that about 73% of clip-type earbud users also own kernel-type earbuds. Reported by one outlet, as coming from Samsung's own consumer survey.
  • What the head gesture of shaking the head does. One outlet says it rejects a call, while two others say it dismisses an alarm.
  • How the earbuds perform in use. The coverage relays Samsung's descriptions and executives' statements; no independent test is reported.

What local media are saying

Business mediaBusiness outlets detailed the development story from the briefing: the ear data and 4D simulation, the two-woofer speaker, leakage reduction, call quality and AI hands-free functions. One outlet covered Samsung's market strategy and another cited Omdia figures. [ 1 , 2 , 3 , 5 , 6 , 7 ]
Official sourcesYonhap reported Samsung's announcement of the 27 October release, the fit and sound features, and the price, and quoted Nam Hyun-jung on Gemini Live and Quick Voice Memo. [ 4 ]

Timeline, local time

  1. Newsis, Chosun Ilbo and Seoul Economic Daily publish reports on Samsung's briefing on the Galaxy Buds On. [ 1 , 2 , 3 ]
  2. Yonhap reports Samsung's announcement of the 27 October release. [ 4 ]
  3. Newsis publishes a report on Samsung's strategy for the clip-type market. [ 5 ]